AA-ISP Executive Briefing: Leveraging Data + The Human Element to Accelerate Productivity and Revenue

March 30th, 2021 2:00pm - 3:00pm EST/EDT

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What a sales leader needs to make his team a revenue engine has changed a lot in a few short years, and no one knows this better than Howard Brown, founder and CEO of ringDNA. We now have seemingly endless options for new sales technology to make our lives easier, but there is one thing technology can’t create that every buyer’s journey needs: the human element. You can automate, optimize, minimize, you name it, but if you don’t bring a human touch to your selling, all the technology in the world won’t help you close deals.


In this session you'll learn

  • How the selling landscape has evolved in the past decade
  • The most important data you should be surfacing to your sales teams to help them create more pipeline
  • How to find the sweet spot between technology, data, and 1:1 human interaction
  • How you can leverage AI and technology to enhance, not replace, your reps
  • What is conversational selling, and how will it help accelerate revenue growth


Who should attend

This session is for any sales leader looking to understand how they can better leverage their tech stack and data to help reps create experiences prospects can’t ignore. This executive briefing is an exclusive opportunity to learn from two serial entrepreneurs who have made careers out of turning sales teams into true revenue engines.


What to expect

This 1-hour session will be conducted as a Zoom Meeting providing all with the ability to talk live and use webcams for maximum interaction.



This AA-ISP-hosted session is complimentary and open to all. Session will be conducted via Zoom Meeting.  Can't join live?  No problem, register anyway to receive the playback information!

During the scheduled presentation, if you are experiencing any trouble connecting or accessing the session, please Click here to contact Zoom Support or visit https://support.zoom.us.

Feel free to contact us with any questions at memberservices@aa-isp.org or call 1-800-604-7085 ext 130.

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