Mental Toughness

Mental Toughness Can Improve Sales Activity and Results

What is Mental Toughness Training for Sales?

The AA-ISP is excited to bring you this online, self-paced training program delivered by Dr. David Neff and his team of mental toughness experts. The Mental Toughness Training is based on hundreds of research studies in the fields of performance psychology and sports psychology along with the practical experience of Dr. David Neff and his team of mental experts. Dr. Neff and his team have helped thousands of professional athletes and professional Salespeople.

With courses designed for either Managers or Salespeople, or Sales Teams you will be sure to get the training you need to become mentally tough. The Mental Toughness Managers Course provides a deeper dive into the lessons, as well as additional training on becoming an Elite Level Mental Toughness Coach for their teams.

How is the Training Delivered?

For behaviors to change, mental toughness strategies must be mastered. The training course is delivered on the BrainX Training System, which is the same platform used for the AA-ISP’s CISP® program.

Students will take a variety of courses which consist of:

• Video lessons
• Lesson transcripts
• Answering study questions
• Practicing and applying the skills learned in their sales environment
• Recording lessons learned for review
• Feedback from Dr. David Neff and his team of mental toughness experts

With courses designed for either Managers or Salespeople, you will be sure to get the training you need to become mentally tough. The Mental Toughness Managers Course provides a deeper dive into the lessons, as well as additional training on becoming an Elite Level Mental Toughness Coach for their teams.

Course Timeline

Salespeople normally complete the course work in a period of four to eight weeks, depending on how much time they spend in training each day. The optimum training schedule is for Salespeople and Sales Managers to spend 15 to 30 minutes dedicated to this course, early in each work day. This schedule has an effect on the brain that is similar to the physical exercise effect, which increases metabolism for several hours after exercise. In this case, Salespeople report an increased level of mental focus and productivity.

Course Certification

• Upon successful completion of the Mental Toughness program(s), students will receive a Certificate of Excellence in recognition of this outstanding achievement.