Road To The Summit: Shruti Kapoor on Selling During The Crisis From The Buyers’ Perspective
Bob Perkins is joined by Shruti Kapoor of Wingman on the #insidesalesstudio today to discuss selling during the crisis from the buyers’ perspective. She shares to not just look at who you are selling to, but to look at who the buyer sells to. We need to be able to help even if it has nothing to do with what we are selling. When having these conversations make sure to take away the pressure to buy, and always lead with empathy!